News and Press

Oh Baby! Squishmallows Baby Line Brings Home a Win

Can we have a drumroll, please?
We’re so proud and honored to announce that Squishmallows’ baby line has won a NAPPA 2018 Award.
For over 28 years, the National Parenting Product Awards (NAPPA) has ensured that parents purchase the best quality products for their children that help them to connect, learn and grow. As a snuggly alternative to high tech toys, and with a rattle inside some of our smaller models, we’re so glad that Squishmallows recently launched baby line can be shared with families around the globe.
“Your whole family will fall in love with these adorable and super soft Squishmallows,” says NAPPA Director Elena Epstein. “The latest baby line is perfect for your little ones – they are huggable, more compact, and easy to carry and make a rattle sound.”
From our team here at Kellytoy, we’d like to say a big thank you to NAPPA for selecting us for this year’s award.