News & Press

Minnesota Kids Enjoy Squishmallows The Most!

Squishmallows was named on of "The Best New Toys" by Minnesota Parent Magazine! "Why we love it: Insanely soft, adorably designed and truly marshmallow-like in their squishiness, these super-snuggly stuffies proved irresistible to our testers. (Watch out,...

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All I Want…is Squishmallows!

Hans is on the list! Romper's All I Want list to be exact. Listed among 101 of the hottest and most creative toys out there, Hans was selected as a 2018 holiday gift list item for kids ages 2-3, although we all know that Hans, or any Squishmallow, would...

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Wearing Squishmallows On Your Sleeve

It's official - we received a new form of #shareyoursquad that we never could of have expected! We'd like to give a big Squishmallows shout out to @adultwitch and artist @amyporterart for sharing this first ever Squishmallows tattoo with us. We're...

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This Just In: Squishmallows at Justice!

Raise your hand if you're excited for new Squishmallows! We're so happy to announce that Squishmallows has designed a custom line of  exclusive new characters for Justice. These new buddies will make their official debut at the end of October, and will be...

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Squishmallows Videos!

Love the Squishmallows as much as we do? Then you'll love all our videos! Click here to watch the Squishmallows video playlist, or click below to watch one of your favorites!...

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City Parents Gives Squishmallows The Thumbs Up!

We all know that people of all ages love Squishmallows...even pets! But it looks like we've gotten two thumbs up from City Parent, as we made their list of "Cool Stuff" for kids. Here's what they had to say about the Squishmallows baby line. "Everyone’s...

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A Parade Fave!

You like us, you really really like us! And it looks like Parade likes us too because we've made the list of their top 25 toys for the year. We're honored to hold place amongst large toy brands like Hasbro, Lego and Mattel. Want to see the full list? Click...

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Oh Baby! Squishmallows Baby Line Brings Home a Win

Can we have a drumroll, please? We're so proud and honored to announce that Squishmallows' baby line has won a NAPPA 2018 Award. For over 28 years, the National Parenting Product Awards (NAPPA) has ensured that parents purchase the best quality products for their...

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Kids Love ‘Em & Parents Approve

We're excited and honored to announce that Squishmallows recently received another award - the National Parenting Center's Seal of Approval! The National Parenting Center gives parents, children, and educators the opportunity to examine a variety of toys. The...

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Hooray for the Hottest Toys of 2018!

If you've seen our Instagram lately, you know that Squishmallows recently attended the 2018 Toy Fair in New York where we debuted previews of our new 2018 lines (which we are so excited for!). We had lots of fun at Toy Fair, meeting with lots of other...

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Keeping It Cozy

It's getting a bit chilly inside, but that doesn't mean we can't warm things up a bit! The votes are in, and we're honored to be listed amongst the Mighty's "6 Things That Help People with Depression During the Winter List" this year. We all know that...

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Squishmallows Spread Cheer & Comfort

It's the most wonderful time of the year! And what better way to celebrate than by spreading love, comfort and cheer to those in need? We'd like to share a little Squishmallows behind the scenes story with you. As many of you have expressed, you love...

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